Floraison by Houbigant c1928

Floraison by Houbigant: launched in 1928.

Drug Topics Redbook, 1941:

• Floraison w/Atomizer $7.50 to $60.00 
• Modele Reduit $10.00 to $80.00 

Fragrance Composition:

So what does it smell like? It was an aldehydic floral perfume with a dominant note of jasmine and was described as "a deep, lasting bouquet in a flowered blue silk coffret."

• Top notes: aldehydes, citrus
• Middle notes: jasmine, roses
• Base notes: ambergris, sandalwood, musk, oakmoss

Marie-Claire, 1937:

"Floraison by Houbigant: subtle, fruity. Dominant note: jasmine."

Bottles:

R. LALIQUE `Floraison` perfume bottle for Houbigant, circa 1928, in clear and frosted glass, with label, sealed. Molded R. LALIQUE. M p. 941, No. 7. Ht. 2 3/8 in (6 cm). Photo by Rago Arts

The bottle stands approx. 10 cm high including stopper. Bottom of bottle measures approx. 6.3 x 2.8 cm The box measures approx.14 x 10.5 cm. Circa 1930. Photo by ebay seller dosicelli

Another Floraison bottle, circa 1938.

Fate of the Fragrance:

Discontinued, date unknown, still being sold in the 1940s.