Présence by Houbigant: launched in 1929, created by Raymond Kling.
So what does it smell like? It is a heady, spicy green chypre fragrance for women with a noticeable hesperidic tang and zest on a woodsy base.
Harper's Bazaar, 1965:
Presented in a green moire silk case and a fluted glass bottle. This bottle design was later used for Chantilly perfume.
Presence, prices as of 1941:
Discontinued, date unknown. It was repackaged around 1960 and was still being sold in 1965.
Reformulated with modern ingredients and relaunched in 1988 under the Parfums Parquet division of Houbigant.
Fragrance Composition:
So what does it smell like? It is a heady, spicy green chypre fragrance for women with a noticeable hesperidic tang and zest on a woodsy base.
- Top notes: aldehydes, lemon, neroli, bergamot
- Heart notes: jasmine, heliotrope, orris, carnation, provencal herbs, rose
- Base notes: spices, ambergris, patchouli, oakmoss, vetiver, sandalwood, cedar, musk, civet
Hearst's, 1936:
"Houbigant's enchanting "Presence, " a perfume of authentic greatness. A magnificent gift presentation. Price $16.50."
Marie-Claire, 1937:
"Presence by Houbigant: very original. Uplifting, accent of flowers. For redheads. She prefers her entire household, her husband, her children. She knows how to make 'a bouquet, a hem, a stew' (Leon-Paul Fargue)"
L'Amour de l'art, 1950:
"Presence by Houbigant: It is there floating around you like a haunting and dear dream, its tenacious and velvety, brilliant and discreet fragrance comes back like a leitmotif to haunt your memory. It is all the paradoxical charm of presence in the absence."
Mademoiselle, 1964:
"delicate Presence, Houbigant's parfum pour le bain."
"Houbigant's perfume Presence - a delicious fourth dimension for any chic lady."
Bottles:
Presented in a green moire silk case and a fluted glass bottle. This bottle design was later used for Chantilly perfume.
Presence, prices as of 1941:
- Petit Modele $6.60
- Grand Modele $52.00
- Petit Modele w/Atomizer $7.50
- Grand Modele w/Atomizer $60.00
- Modele Reduit $10.00- $80.00
- Modele Original $16.50
1934 advertisement for Presence. Note the model's typical 1930s manicure showing the lunulae of the nail bed painted white, also known as the moon manicure or the reverse French manicure.
Fate of the Fragrance:
Discontinued, date unknown. It was repackaged around 1960 and was still being sold in 1965.
Reformulated with modern ingredients and relaunched in 1988 under the Parfums Parquet division of Houbigant.
- Top notes: aldehydes, lemon, bergamot, neroli, apple
- Middle notes: honey, heliotrope, jasmine absolute, spices, lavender
- Base notes: cedar, amber, orris, vetiver, oakmoss, beeswax, sandalwood
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