Houbigant asked Mucha in 1899 to design the decoration of their room to be used for the Universal Exhibition in Paris in 1900. Mucha still worked for Houbigant in subsequent years, but their collaboration will cease after Mucha departs for the United States in 1904.
There are few documents relating to the decoration of the living room of the perfumer to the Universal Exhibition in Paris in 1900. The only description is known the journalist Jean de la Tour in Le Figaro of 23 May 1900:
"The Houbigant Living Room was adorned by the master Muscha (sic), and it is somehow the apotheosis of perfumery by flowers: superimposed friezes cobee, honeysuckle and mimosa. Four panels symbolize main flowers: pink, violet, orange blossom and buttercup is, as we know, the delicate specialty Houbigant. Four small windows also designed by Muscha (sic), contain bottles of perfume Houbigant, and the center of the living room, a beautiful statue stands on an iris crown of violets and roses. " Mucha produced a number of preparatory drawings more or less completed the implementation of which been assigned to various artists and artisans. As is customary at the end of this type of event, all items made to host the exhibition and exhibitors will be dismantled and destroyed. The material remains are exceptions. From the Houbigant living room, there would be a bust."
Around 1899, Paul Parquet wanted to create a new fragrance called Coeur de Jeannette to celebrate the Universal Exhibition in Paris. He contracted his friend Mucha to design the bottle and label. There is no evidence that this perfume then figured in the windows of the exhibition, however, it is certain that Houbigant reused the concept of Mucha's design for a wider market from 1904.
The shape of the bottles and packaging has evolved to adapt to new customers. If Coeur de Jeannette was exposed in the window of Houbigant, it is reasonable to believe that another artist was then associated with its creation. However, with the exception of hip flasks, from 1904 the label designed by Mucha has always been associated with the perfume.